Contributor Perspectives

Play-by-Play: Russia Faces Another Scandal and the World Wises Up to 'Techno-Doping'

Tolga Ozyurtcu
Board of Contributors
Mar 26, 2018 | 08:00 GMT
Germany ties Spain 1-1 during a March 23 exhibition match in Duesseldorf, Germany. The two teams will be competing for the 2018 World Cup in Russia.

Germany ties Spain 1-1 during a March 23 exhibition match in Duesseldorf, Germany. The two teams will be competing for the 2018 World Cup in Russia.

(ODD ANDERSEN/AFP/Getty Images)

In the age of streaming media and digital content, March is a good month for the sports consumer. The Pyeongchang Winter Paralympics, which ran March 9-18, were the most successful Paralympic Games to date; with almost 600 competitors across 80 adaptive sports events, the competition broke attendance records and generated more social media attention than the last two Paralympic Games combined. And in the United States, the third month of the year means March Madness, the annual collegiate basketball championship tournament. As has increasingly been the case in recent years, the tournament serves as a focal point in the conversation about the amateur status of collegiate athletes who can't earn a salary while just about everyone else -- from coaches to media outlets -- cashes in on their labor. (Don't expect this to be the year of any seismic changes, though. College sports remain the cake that Americans want to...

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