GLOBAL PERSPECTIVES
Russia Takes a Hard Approach to Soft Power
Jan 22, 2020 | 11:00 GMT
(MIKHAIL JAPARIZDE/TASS via Getty Images)
Highlights
- In exerting its soft power, Russia is not only trying to portray itself in a good light but also spread illusory fears, phobias and hatred in countries it sees as a threat.
- Moscow, however, cannot sow discord out of thin air; instead, it seeks to exploit existing divisions in Western countries.
- If Western nations are going to try and popularize their values in Russia, they would do well to consider whether their efforts will be immediately discredited by Kremlin propaganda.
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